IOWA SPORTS FOUNDATION
Personal Trainer Will Win Chance to Lead Dream Team January 27
Team captain will motivate 5 Iowans as they share wellness journey
AMES, Iowa – August 20, 2013 – Certified Personal Trainers in Iowa will have the opportunity to lead a team of 5 Iowans, the Dream Team, as they embark on a new, healthy lifestyle with Live Healthy Iowa’s 2014 10 Week Wellness Challenge. The Dream Team captain will motivate and encourage the team of Iowans to reach their wellness goals as a statewide following cheers them on throughout the challenge, beginning January 27, 2014.
The Dream Team captain will inspire and provide guidance throughout the Dream Team member’s journey. They will serve as a resource person for the team members while sharing fitness tips, guidance in goal setting, workout routines, nutrition advice and challenging team members to live healthy. The team captain has the chance to share their expertise with more than 30,000 10 Week Wellness Challenge participants while promoting their wellness services.
Live Healthy Iowa’s 10 Week Wellness Challenge encourages teams of 2-10 Iowans to make positive lifestyle changes through tracking activity minutes and/or weight loss. Team members and the team captain inspire each other to go the extra mile while in friendly competition with other Iowa teams. Live Healthy Iowa’s Dream Team will spotlight 5 participants throughout their challenge journey. Team members will be selected through an application process and will be provided with additional resources, such as pre and post health assessments, gym membership, dietitian services, a waived challenge fee and more! The Dream Team will share their struggles, strategies and successes to show Iowa the benefits of living a healthy lifestyle and that anyone can achieve wellness!
The Dream Team captain will be chosen by Live Healthy Iowa staff through an application process. Applications are available online now at www.livehealthyiowa.org and should be submitted by September 20, 2013.
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About Live Healthy Iowa
Live Healthy Iowa, formerly Lighten Up Iowa, was created in 2001 by the Iowa Sports Foundation as a strategic health initiative to address the state’s growing obesity problem. Live Healthy Iowa brings together friends, families, businesses and communities in team-based wellness challenges designed to promote positive lifestyle change. In 2011, more than 152,000 adult and youth Iowans took part in a Live Healthy Iowa program. To learn more, visit www.livehealthyiowa.org.
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(CONTACT: Emily Bisbee, Live Healthy Iowa Coordinator (888) 777-8881 Ext. 102 email@example.com)