KELLER GRAYSON COMMUNICATIONS
McDonald's in the Twin Cities, across Minnesota and Western Wisconsin offer Free Small McCafe Coffee during breakfast hours March 31-April 13
MINNEAPOLIS, MN--March 28, 2014 - McCafe invites coffee drinkers in the Twin Cities, across Minnesota and western Wisconsin to wake up and taste the free coffee. Beginning Monday, March 31, customers are encouraged to stop by their local participating McDonald's restaurant for a freshly brewed small McCafe coffee during McDonald's first-ever national Free Coffee Event. Free McCafe coffee is available during breakfast hours starting March 31 through April 13 in participating restaurants.
"We're excited to share our coffee with our customers," said McDonald's Twin Cities Co-Op President Paul Ostergaard, also an owner/operator of five Twin Cities-area restaurants. "This is a great opportunity for them to try McCafe coffee and gives them another reason to come to us in the morning."
To kick off the two-week campaign, McDonald's is offering Minneapolis commuters a special surprise with free McCafe coffee through a "Make Friends with McCafe" sampling event. The event is on Monday, March 31, at 5th and Nicollet from 7 a.m. - 2 p.m.
During the two-week Free Coffee Event, @McD_Minnesota on Twitter will give Followers a chance to win McDonald's gift cards.
McDonald's collection of coffee and espresso-based McCafe beverages, first launched in the U.S. in 2009, are made with 100 percent Arabica beans sourced from the rich soils of Central and South America. The collection included McCafe's signature-blend coffee and quickly expanded to include iced coffees, espresso-based drinks, such as lattes and mochas, blended-ice beverages including smoothies and frappes, triple thick shakes as well as limited-time seasonal offerings.
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About the McDonald's Twin Cities Co-Op
The McDonald's Twin Cities Co-Op consists of nearly 200 restaurants in Minnesota and western Wisconsin, more than 150 of which are independently owned and operated. A 2012 study showed that in 2011, McDonald's spent nearly $249.8 million in Minnesota communities, or nearly $684,275 per day. In total, McDonald's spent more than $190 million on Minnesota agricultural products in 2010. As a Minnesota employer, McDonald's spent more than $137.8 million on ages for operators and managers alone in 2011.
In addition to the existing variety of McCafe beverages, McCafe also introduces limited-time seasonal offerings at participating restaurants throughout the year. For more information and to keep up with flavors of our McCafe line, visit www.mcdonalds.com/mccafe, or follow us on Twitter (@McCafe).